Recently, the 2025 Forbes China Business Knowledge Influence Awards Ceremony was successfully held at the MGM Shenzhen. Hosted by Forbes China and co-organized by ECHO, the event focused on reshaping business leadership in the knowledge economy era. It brought together industry leaders and innovative practitioners from sectors including manufacturing, investment, branding, and content creation. Participants engaged in in-depth discussions on topics such as “Seeking Certainty,” “Elevating Brand Strategy,” and “Expanding Influence Beyond Boundaries,” paying tribute to visionary thinkers and action-takers driving the future of their industries.

During the highly anticipated awards ceremony, Career Sports was honored with the “2025 Forbes China Business - Industry Influential Institution” award for its outstanding contributions and innovative practices within the sports industry. This accolade recognizes distinguished organizations that deeply cultivate business theory, integrate practical wisdom, consistently deliver high-quality business insights, and provide inspiration and resources for industry advancement.

Building comprehensive influence through proprietary IP events, unlocking incremental value for the industry

The BSK Basketball League, independently created by Career Sports, has grown into China's leading grassroots basketball event IP. Since its inception in 2020, the league's footprint has continuously expanded, now covering 350 cities nationwide. In 2025 alone, the BSK adult division reached 76 cities, with combined adult and youth divisions attracting over 1,500 registered teams. Total participation exceeded 20,000 individuals, and the league hosted more than 3,000 games, establishing a multi-tiered, extensive competition system. In terms of outreach impact, the BSK Finals achieved 581,000 real-time online viewers, with cumulative views on new media platforms exceeding 1.6 billion, demonstrating the tournament's ability to transcend traditional sports boundaries. In commercial value conversion, the tournament successfully boosted partner brands' marketing revenue through integrated “sports + commercial districts” and “sports + cultural tourism” scenarios. It also spawned diverse business formats like BSK merchandise and BSK sports theme parks, forming a complete closed-loop ecosystem of “event operations – traffic aggregation – commercial monetization.”

Professional clubs are deepening their commitment to competitive sports, setting benchmarks for industry development.

Career Basketball Club, serving as the core vehicle for Career Sports' professional basketball division, has become a significant force in the Super Three League through steadily improving competitive results and professional operational capabilities. The club has competed in the Super Three League under the names “Macau Career,” “Guangxi Career,” and “Guangdong Career.” In 2024, it relocated to Shenzhen, Guangdong, and settled in Bao'an in September 2025, achieving a strategic upgrade in regional deepening and resource integration. On the competitive court, the club's performance has shown steady annual improvement and continuous breakthroughs, demonstrating a clear trajectory of growth: finishing tenth in the 2021 season, reached the top ten again in the 2022 Finals, advanced to seventh place in 2023, achieved its best-ever fifth-place finish in 2024, and made a historic breakthrough in 2025 by qualifying for the Super 3 League National Finals for the first time and securing the runner-up position—the best result in the team's history. This series of impressive achievements not only validates the team's solid competitive strength and scientific operational system but also propels the professionalization and standardization of 3x3 basketball. It injects robust vitality into talent development and system construction within China's basketball industry. Leveraging the platform advantages of the Super Three League, the club provides professional players with a premier stage for growth while exploring effective pathways for deep integration between the sports industry and urban development.

The sustained development of an enterprise hinges on the strategic leadership of its core leaders. Mr. Zhong Qiao, founder of Career Sports, has demonstrated innovative practices and significant contributions within the sports industry. In the realm of public welfare, Mr. Zhong Qiao has led the company in actively practicing the concept of “business for good.” Through dual support of materials and cash, he has helped children at the “Dream Home” realize their basketball dreams. As a sports industry mentor at Shenzhen University, he has deepened talent cultivation and supported the Freshman Cup tournament at the university's School of Physical Education. He has vigorously supported teams representing Guangdong Province in the “Guangdong Provincial League,” consistently contributing to youth sports education and local sports development. This approach achieves a synergistic unity of commercial and social value.

This recognition as a Forbes China Industry Impact Organization not only signifies authoritative validation of Career Sports' past achievements but also serves as motivation for future growth. Moving forward, Career Sports will continue to deepen its commitment to the sports sector. Leveraging digital capabilities, it will advance the integration of sports, business, and user ecosystems to build a diversified industrial convergence platform. Simultaneously, it will intensify the integration of sports industry resources across the Guangdong-Hong Kong-Macao Greater Bay Area, driving the upgrade of the regional sports industry ecosystem and empowering the high-quality development of China's sports sector.