On May 23rd, a delegation from Guowenchuang (Beijing) Cultural Relics Protection and Cultural Development Co., Ltd. visited Career Sports, and the two sides carried out forward-looking discussions around the development of the BSK brand, in the fields of tournament operation, venue planning, cultural and creative development, and cross-border integration, to discuss the diversified layout of the BSK IP and the innovative ideas of cooperation.

Wang Chong, deputy general manager of Guo Wenchuang (Beijing) Cultural Heritage Protection and Cultural Development Co., Ltd, Zhao Bo, manager of the Department of Cultural Creation, and Qiu Xianmin, general manager of Youchuang Culture, visited the headquarters of Career Sports to learn more about the history of the development of the BSK IP and its unique tournament system, and Wang Chong said that the BSK “Berserker” is a refreshing quality, showing strong vitality and hard work, and that it has been fully recognized for its high level of competition and entertainment from self-owned tournaments to providing tournament services. From self-managed tournaments to provide tournament services, in the tournament competition at a high level and tournament entertainment to give full affirmation of the IP linkage to break the circle, the culture of the country.

Zhong Qiao, Chairman of BioSports and founder of BSK IP, said that National Cultural and Creative Company is experienced in curatorial, cultural tourism and cultural creation, and can integrate with BSK in multiple latitudes, such as cultural tourism integration, cultural and creative cooperation, IP operation cooperation, etc., and carry out cross-border cooperation with BSK tournaments as a carrier, the unique BSK tournament system has Chinese characteristics, and the domestic amateur basketball market is large, so we can jointly promote the strengthening of cultural output. The highly anticipated BSK Park project is expected to open by the end of the year, with its unique runway and sunken plaza design, positioned as a “sports city”, integrating cultural tourism, fashion and sports, parenting, science and technology interconnections and other diversified business forms, which will radiate industrial parks and neighboring communities, and create a brand-new sports and cultural consumption scenarios through cultural curation, commercial operation and light asset services. Through cultural curation, commercial operation and light-asset services, it will create a new sports and cultural consumption scene.

This exchange with National Culture and Creativity is an important step for Career Sports to integrate resources and promote cross-border integration. By cooperating with national units, integrating resources from museums, culture and tourism bureaus, and adhering to the strategy of “integrating as much as possible”, Career Sports will continue to promote the in-depth fusion of sports, culture, tourism, and science and technology, realizing brand breakthroughs and ecological expansion, and injecting new vitality into the development of China's sports industry.