In order to promote the in-depth integration of culture, commerce and tourism, on the morning of June 8, “Colorful Xiaolan Charming Jucheng” 2024 Xiaolan Non-heritage Culture, Commerce and Tourism Carnival was formally launched in Daxin - Xinduhui 118 Square.

Xiaolan town party secretary Zhao Xixiong, Zhongshan City, Culture, Radio, Television and Tourism Bureau of the third level of senior organizers Hou Linlin, deputy secretary of the town party committee Li Jiahao, Zhongshan Xiaolan Industrial Corporation at all levels of leadership and Zhongshan City, the relevant person in charge of the Investment Promotion Bureau presided over the launching ceremony and witnessed the signing of the nine cultural, commercial and tourism projects focused on the signing of the contract. The total project investment amounted to 1.212 billion yuan, which career sports contracted to operate which “three museums and a center” Zhongshan Xiaolan Cultural and Sports Center project.

Culture and Sports Center project covers a total area of 150,000 square meters, construction investment of 600 million yuan, renovation and decoration investment of 41 million yuan. Among them, the center of the main stadium construction area of 46,000 square meters, audience seats 6,800, and other functional rooms, training centers, training centers, commercial centers; swimming pool covers an area of 20,000 square meters; which has a national standard swimming pool three, children's splash pools two, and other supporting food and beverage and entertainment commercial projects; community-level gymnasium covers an area of 17,000 square meters, fitness, swimming, basketball, badminton, billiards, and other projects in one, a commercial center with an area of 60,000 square meters. The community-level gymnasium covers an area of 17,000 square meters, integrating fitness, swimming, basketball, badminton, billiards and other projects.

After the project is officially put into operation, it will be composed of four major sections, namely sports, commerce, training and athletics, to build a new sports IP benchmark in the Greater Bay Area. The content is themed on national fitness, commercial development and fashionable sports. The sports facilities will meet professional training standards, and comprehensive businesses such as commercial retail, sports, tourism, culture and education, catering and entertainment will be introduced. Adhering to the business philosophy of “international positioning, professional management, market-oriented operation, brand-oriented operation”. This will greatly increase the attraction and commercial value of the Cultural and Sports Center and make it a major gathering place for local life. Eventually, the Center will become the sports CSD of Zhongshan and even the Greater Bay Area, and the city's sports coordinates.

As a sports business company integrating self-owned tournament IP, professional clubs, comprehensive stadium operation and training, Career Sports will operate its own advantages to help innovate and build new business forms, new scenes and new IPs in Jucheng Xiaolan, to meet consumers' demand for diversified and one-stop consumption scenes, to improve the quality of cultural, commercial and tourism consumption in Charming Jucheng, and to establish a unique brand image of the town of “Colorful Xiaolan” and stimulate new momentum for regional development. Charming Jucheng” town brand image, stimulate the new kinetic energy of regional development. In the near future, more new business cards of agriculture, culture, commerce and tourism will appear in Xiaolan, and new scenery of culture, commerce and tourism integration and innovation will be seen everywhere in Jucheng.